We find and define disruptive
innovations, embedding new,
effective, people-centric capabilities.

Innovation
through business
anthropology

DIGITAL

Helped to deliver
innovative and effective
customer service
for an industrial
printing company
while reducing costs by 20%.

EDUCATION

Developed three IT-based
models to maximise performance
and effectiveness of education in
Brazil, US, Japan, Germany, Spain,
and South Africa.

BANKING

Helped a global bank to
develop stronger bonds
and an innovative,
personalized future plan
for the 50+ segment.

FMCG

Defined an insight
framework that helped
to drive 15% growth for
a global FMCG company.

HEALTH

Created a differentiation
strategy for a leading
pharmaceutical
company to add value
beyond products and
achieve 3% growth
while competitors
had declining sales.

INSTITUTIONS

Identified opportunities
to engage citizens in
reciprocal social services
that allowed them to
actively contribute to
their own wellbeing.

UTILITIES

Defined a strategy
for a global Natural
Gas distribution
company to reach
home refurbishers
and achieve 7%
growth despite a
maturing market.

work
team

INTERNATIONAL,
Interdisciplinary Brilliance

At A Piece of Pie, we believe in the power of shared value. With our
multidisciplinary team of anthropologists, business strategists and design
thinkers gathered from all corners of the world, we’ve got the right expertise
to tackle any innovation challenge.
clients

We collaborate with some of the world’s most
innovative companies such as Intel, Mondelez,
Novartis, HP, Volkswagen Group, and Vodafone.

why us?
01
Innovative
Consultancy

At A Piece of Pie, we approach innovation from a different angle. Combining business logic with the deep insight of anthropology, and creativity from design, we are able to provide new business perspectives that ensure positive impact and innovate the innovation discipline itself.

02
Business
Anthropology

Our recommendations stem from a rigorous anthropological understanding of the latent needs and deepest motivations of your target - whether they’re consumers or your own employees. The excellence of this people-centred approach sharpens focus to guarantee success.

03
Actionable Solutions
with Business Impact

Then, we put plans into motion by delivering them with a pragmatic approach, and in a collaborative partnership with our clients. Our secret: We customize a “dream team” for every project to create the right mix of Marketing, Finance, Operations, Creative, Semiotics, Social Science, Psychology, Design, and Engineering minds needed to solve any challenge.

what we do
Business Growth

Envisioning the Future
of Your Demand

Disruptive Business Models

Innovation of Offering
(Product-Service- Brand-Channel)

Differentiated Sales Models

CORPORATE CAPABILITIES

Cultural Transformation

Co-Creation with Employees
& Customers

Enhancing your innovation process

where we are
INNOVATION WITHOUT BOUNDARIES

With headquarters in Barcelona and offices in both Amsterdam and Bogota, our international network of 250 ethnographers gives us a global reach. We work across Europe, Africa, Asia, and the Americas.

JOIN US

A Piece of Pie is a company founded on
a diversity of ideas and perspectives.
And we’re always looking for talented people who are motivated to add to the discussion.

Get in touch at careers@piecepie.com